Product Marketing Officer
About Company:
DigiFinex is a cryptocurrency exchange headquartered in Singapore. Our presence across Asia makes us the preferred trading platform of more than 2 million users across the globe.
We are committed to fostering an open and flexible environment of opportunity and learning, where our staffs develop and advance their abilities. Opportunities for business travels, yearly exchange program with our extended family in China (Shenzhen). Our employees are our greatest assets and we offer attractive remuneration, as well as staff benefits.
With offices in China (Shenzhen), Hong Kong, Malaysia, and Singapore, we are looking to hire a talented team member to join our expanding family internationally.
Job Purpose: Strategic product marketing with aim to acquire international new users
ob Duties:
- Conduct market & industry research
- Assist in developing, implementation, and execution of product marketing campaigns in regional/international markets
- Monitor effectiveness of each marketing campaign & to adjust strategy accordingly
- Assist to manage the Company’s social media channels, website & advertising content
- Work with external agencies to review and recommend improvements to current marketing strategies
- Weekly & monthly reporting of marketing effectiveness and project status
Requirements:
- Effectively bilingual in Mandarin Chinese & English in order to communicate with relevant business stakeholders
- Proficiency in MS office
- Strong analytical, interpersonal, and communication skills
- Possess a positive attitude with initiative
Qualifications:
- Diploma/Degree in International Business, Marketing, Management or equivalent
- At least 1 year of product marketing working/internship experience in the Ecommerce or Technology industry
Additional:
- Prior experience with design & graphic programs will be a bonus
